HUUB
Derby-founded performance sportswear and triathlon brand known for technical product innovation and athlete-focused design.
Profile
HUUB is a Derby consumer-brand story built on niche product excellence, technical credibility and sport-community distribution. It offers founders a useful example of specialist brand positioning and international e-commerce growth from a regional base.
Derby link
Founded and developed in Derby, with strong links to local elite sport and product development talent.
Sectorretail
Stagegrowth
FundingPrivate
Employees50+
Founded2011